Major in Mass Communication

The Mass Communication major consists of three tracks: Advertising, Journalism, and Strategic Public Relations. Students must complete one of the three tracks. Many students complete two of the three tracks and some complete all three.

Students who complete the Mass Communication major will have many career options, especially in the broadly defined fields of print, broadcast, and online journalism, advertising, and strategic public relations. Majors are expected to learn how the various fields in mass communication are structured and function.

Graduation Requirements

All major requirements must be completed with a grade equivalent of 2.00 or higher. The Pass (PS) grading option is not available for courses applied to the major.

Bachelor of Arts Degree Option

Students may earn a Bachelor of Arts degree by completing the intermediate (202) level of a foreign language.

Requirements for the Mass Communication Major

The Mass Communication major consists of 42 units: 15 units in required courses, 6 units in elective courses and 21 units in track courses. Students must select one of the following tracks: Journalism, Advertising, or Strategic Public Relations.

Transfer students are required to take 27 units in the major/track at Towson University. The department will accept up to 15 units of compatible transfer courses.

Non-MCOM courses (maximum one course may be counted toward the major):

Journalism Track

Advertising Track

Strategic Public Relations Track

Courses listed as options but not taken to fulfill major requirements may be used as major electives. In addition, courses listed as options but not taken to fulfill track requirements or track electives (from the student's declared track) may also be used as major electives.

Enrollment in MCOM 460 , MCOM 461 and MCOM 496 must be approved by the Department of Mass Communication before registration. See the department website for the approval process. Maximum 6 units of any combination of MCOM 460 , MCOM 461 and MCOM 496 may be applied to the Mass Communication major.

Courses listed as options but not taken to fulfill track requirements may be used as track electives.

Departmental Honors Program

The department recognizes students for academic excellence. Mass Communication majors with an overall GPA of 3.75 and a 3.75 in their major are eligible for the MCOM departmental honors program. To graduate with honors in Mass Communication, students must complete at least 6 units from internships ( MCOM 460 / MCOM 461 ), independent studies ( MCOM 496 ), or honors thesis in Mass Communication. In addition, students are required to make a public presentation of their honors work at an academic venue that is approved by the MCOM Honors Coordinator. Departmental honors will be posted to the transcript shortly after the bachelor’s degree is conferred. Students interested in departmental honors should consult with the department’s honors coordinator no later than the first term of their junior year. Departmental honors is a separate program from the Honors College. Students interested in becoming University Honors Scholars should visit the Honors College website or the Honors College section of this catalog.

Journalism Track Sample Four-Year Plan

The selected course sequence below is an example of the simplest path to degree completion. Based on course schedules, student needs, and student choice, individual plans may vary. Students should consult with their adviser to make the most appropriate elective choices and to ensure that they have completed the required number of units (120) to graduate.

Freshman
Term 1UnitsTerm 2Units
MCOM 101 (Core 6)3MCOM 2103
Core 1 (or Core 2)3Core 2 (or Core 1)3
Core 33Core 5 3
Core 43Core 113
Elective 1 3Core 123
15 15
Sophomore
Term 1UnitsTerm 2Units
MCOM 2583MCOM 3413
Core 74Core 84
Core 103Core 9 (MCOM 356 is recommended)3
Core 133Core 143
MCOM Major Elective3Elective3
16 16
Junior
Term 1UnitsTerm 2Units
MCOM 333, 371, or 4153MCOM 333, 371, or 4153
MCOM 358 or 3833MCOM 360 or 3613
Track Elective3Track Elective3
Elective 1 3Elective 1 3
Elective 1 3Elective 1 3
15 15
Senior
Term 1UnitsTerm 2Units
MCOM 407, 458, or 4813MCOM Major Elective3
Track Elective3Elective 1 3
Elective 1 3Elective 1 3
Elective 1 3Elective 1 3
Elective 1 3Elective 1 1
15 13
Total Units 120

MCOM course is recommended.

Advertising Track Sample Four-Year Plan

The selected course sequence below is an example of the simplest path to degree completion. Based on course schedules, student needs, and student choice, individual plans may vary. Students should consult with their adviser to make the most appropriate elective choices and to ensure that they have completed the required number of units (120) to graduate.

Freshman
Term 1UnitsTerm 2Units
MCOM 101 (Core 6)3MCOM 2103
Core 1 (or Core 2)3Core 2 (or Core 1)3
Core 33Core 5 3
Core 43Core 113
Elective 1 3Core 123
15 15
Sophomore
Term 1UnitsTerm 2Units
MCOM 2143MCOM 3253
Core 74Core 84
Core 103Core 9 (MCOM 357 recommended)3
Core 133Core 143
Track Elective (MCOM 253 recommended)3MCOM Major Elective3
16 16
Junior
Term 1UnitsTerm 2Units
MCOM 3233MCOM 333, 371, or 4153
MCOM 360 or 3613MCOM 3903
MCOM 333, 371, or 4153Elective 1 3
Elective 1 3Elective 1 3
Elective 1 3Elective 1 3
15 15
Senior
Term 1UnitsTerm 2Units
MCOM 4473Elective 1 3
Track Elective3Elective 1 3
MCOM Major Elective3Elective 1 3
Elective 1 3Elective 1 3
Elective 1 3Elective 1 1
15 13
Total Units 120

MCOM course is recommended.

Strategic Public Relations Track Sample Four-Year Plan

The selected course sequence below is an example of the simplest path to degree completion. Based on course schedules, student needs, and student choice, individual plans may vary. Students should consult with their adviser to make the most appropriate elective choices and to ensure that they have completed the required number of units (120) to graduate.

Freshman
Term 1UnitsTerm 2Units
MCOM 101 (Core 6)3MCOM 2103
Core 1 (or Core 2)3Core 2 (or Core 1)3
Core 33Core 53
Core 43Core 113
Elective 1 3Core 123
15 15
Sophomore
Term 1UnitsTerm 2Units
MCOM 2533MCOM 357 (Core 9)3
Core 74Core 84
Core 103Core 143
Core 133Track Elective (MCOM 214 recommended)3
Elective 1 3MCOM Major Elective3
16 16
Junior
Term 1UnitsTerm 2Units
MCOM 333, 371, or 4153MCOM 333, 371, or 4153
MCOM 3603MCOM 4193
MCOM 3903Elective 1 3
Elective 1 3Elective 1 3
Elective 1 3Elective 1 3
15 15
Senior
Term 1UnitsTerm 2Units
MCOM 4533Elective 1 3
Track Elective3Elective 1 3
MCOM Major Elective3Elective 1 3
Elective 1 3Elective 1 3
Elective 1 3Elective 1 1
15 13
Total Units 120

MCOM course is recommended.

  1. Students should be able to identify and apply strategic practices related to their discipline/profession.
  2. Students should know how to apply appropriate research methods to collect and analyze data in their discipline.
  3. Students should be able to apply professional writing practices appropriate to their discipline.
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